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Promotion/Advocacy

Public Relations and Marketing

Resources from the Guidebook for Managing Small Airports

• Marketing and Advertising (1.7 MB PDF)

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Economic Impact Calculator

Resources from AirTAP

• "New tool helps Minnesota airports prove their worth" (395 KB PDF) 
• "The Disadvantaged Business Enterprise Program: how it affects your airport" (204 KB PDF) 
• "Hiring a consultant: an initial step to airport project development" (239 KB PDF)
• Economic Impact Calculator

Useful Practices

• Community Involvement
  
• Active Association
  
• Marketing Your Airport
  
• Increasing Attendance at Airport Events
  
• Inviting Others to Use Airport Facilities
  
• Intern Apartment

Other Resources

• “Impact of Bemidji Regional Airport exceeds $27 million,” 
  
• Innovative Finance and Alternative Sources of Revenue for Airports
• Airport Project Development (387 KB PDF) 
  

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Advocating for your Airport

Resources from AirTAP

Presentation from 2006 AirTAP Fall Forum: Learn to be an Effective Airport Advocate

• Amy Vennewitz, Metropolitan Council (219 KB PPT)
• Margaret Donahoe, Transportation Alliance (2.3 MB PPT)

 

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Public Events

Resources from the Guidebook for Managing Small Airports

• Public Events (1.7 MB PDF)

Resources from AirTAP

• "Events, construction among safety issues at airports" (333 KB PDF)

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Media Relations

Resources from the Guidebook for Managing Small Airports

• Media Relations (1.7 MB PDF)

Resources from AirTAP

• "Airports must create and project positive image" (415 KB PDF)